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What Generative AI means for Qualitative Research

Christina Silver, PhD, FAcSS, SFHEA

CAQDAS Networking Project, University of Surrey

Qualitative Data Analysis Services Ltd

DWP Methods Advisory Group Meeting, 16th July 2024

Abstract 

Building on the Symposium on AI in Qualitative Analysis work conducted with the SRA, this talk considers where we are now at in terms of the role and use of AI in the qualitative research process.

Christina discusses some of the key methodological and ethical considerations that face the qualitative community of practice in this new AI-infiltrated world.

For anyone working in and considering the methodological implications for qualitative research and analysis, there are issues to critically evaluate before using Generative-AI which Christina urges every qualitative and mixed methods researcher to consider 

Relevant reading 

Paulus TM & Marone V (2024)

"In Minutes Instead of Weeks": Discursive Constructions of Generative AI and Qualitative Data Analysis. Qualitative Inquiry. Published Online May 8th 2024

Emily M. Bender, Timnit Gebru, Angelina McMillan-Major, and Shmargaret Shmitchell. (2021)

On the Dangers of Stochastic Parrots: Can Language Models Be Too Big?. In Proceedings of the 2021 ACM Conference on Fairness, Accountability, and Transparency (FAccT '21). Association for Computing Machinery, New York, NY, USA, 610–623. 

Kristi Jackson, Queri, Trena Paulus, University of Georgia &
Nicholas H. Woolf, Woolf Consulting (2018)

The Walking Dead Genealogy: Unsubstantiated Criticisms of Qualitative Data Analysis Software (QDAS) and the Failure to Put Them to Rest

Relevant podcast and youtube videos

Mystery AI Hype Theatre 3000

Episode 28: LLMs Are Not Human Subjects. March 4, 2024

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CAQDAS Chat with Christina

Episode 10: Christina Chats with Janet Salmons. May 31, 2024

From 30 mins we begin talking about research integrity and the ethics of using generative AI

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Symposium on AI in Qualitative Analysis

Organised by the Social Research Association in partnership with the CAQDAS Networking Project

Part 1 AI in Qualitative Analysis: Developments and Methodological implications. November 25, 2023. Full recording available on YouTube

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Part 2 AI in Qualitative Analysis: Research Applications, Opportunities and Challenges, December 2, 2023. Full recording available on YouTube

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Blogposts

Artifical Intelligence and Machine Learning in Qualitative Analysis

Steve Wright 

Important Issues for Automated Transcription, 

David Woods, Lead Developer of Transana. 

Automated transcription and some risks of machine interpretation

Daniel Turner, Director of Quirkos Software

AI in Qualitative Research, blog series

Christina Silver, Director of CAQDAS Networking Project, University of Surrey

& Director of Qualitative Data Analysis Services (QDAS) 

Future relevant workshops

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